Selling original artwork can be a daunting task, especially when it comes to finding the right buyers, securing fair prices, and ensuring your pieces are presented in the best possible way. While independent sales might seem like a straightforward option, working with a reputable gallery offers significant advantages — from professional exposure to higher sale prices.
At Contemporary Six, we understand the value of original artwork and the importance of connecting artists and collectors with serious buyers. Here’s how selling through a gallery can enhance your success and elevate your art’s market potential.
1. Access to the Right Audience
Galleries curate a dedicated audience, attracting serious collectors and casual browsers. Unlike online platforms or general marketplaces, where art often gets lost in the noise, galleries are connected with buyers actively seeking high-quality pieces.
Galleries have established relationships with collectors who trust their expertise. When your artwork is displayed in a gallery, it gains visibility among those who value authenticity and are more likely to invest.
At Contemporary Six, we are based in the heart of Manchester City Centre., with a second location in Hale. Our premium gallery location allows us to have vast amounts of footfall in the gallery and easy access via public transport.
2. Increased Credibility & Provenance
A gallery’s endorsement immediately enhances the credibility of the artwork. Buyers feel more confident purchasing pieces from a recognised gallery, knowing that the work has been vetted for quality and authenticity.
Additionally, galleries often document an artwork’s provenance — its history of ownership, exhibitions, and artist background—further increasing its value. For collectors, this reassurance not only helps in the resale process but can also boost the artwork’s long-term worth.
At Contemporary Six, we deal with artworks by a wide variety of artists, including the likes of world-renowned artists such as Henry Moore and L.S. Lowry. Our doors have been open for 14 years, with two well known locations in a superb location.
3. Professional Presentation & Marketing
The way the artwork is displayed, lit, and framed can make all the difference in attracting buyers. Galleries know how to showcase artwork at its best, whether through carefully curated exhibitions, thoughtful display techniques, or strategic placement in their space.
Beyond the physical presentation, galleries actively promote the work through newsletters, social media, and online platforms.
At Contemporary Six, we feature new works in exhibitions and online, ensuring they reach the right audience. This level of marketing exposure is difficult to achieve independently.
4. Hassle-Free Sales & Reduced Risk
Selling artwork independently often involves buyer vetting, contracts, and logistics — all of which can be time-consuming and complex. Galleries handle these aspects for you, ensuring a smooth and professional sales process.
More importantly, galleries offer a secure selling environment, reducing risks such as fraud, unreliable buyers, or undervaluation. With expert pricing strategies and established sales channels, they help you achieve the best outcome without the stress of managing sales on your own.
5. Higher Sale Prices & Market Value
Perhaps the most compelling reason to sell through a gallery is the potential for higher sale prices. Galleries are skilled at positioning artwork within the market, setting prices that reflect both the piece’s value and demand.
Collectors trust galleries to offer high-quality, authenticated artwork, which often encourages great returns. Through curated exhibitions, expert marketing, and a reputation for excellence, galleries create an environment where buyers are more willing to invest, ultimately maximising your returns.
Why You Should Sell Your Artwork to Contemporary Six
At Contemporary Six, we have 14 years of experience helping artists sell their work to clients around the world.
Our city centre location ensures strong footfall, while our well-curated website gives great visibility to every piece we showcase. We make the process of selling artwork easy and professional, so you can focus on creating while we handle the rest.
With a history of successful sales and a reputation for being easy to work with, we’re proud to connect artists with collectors and art lovers both locally and internationally.
If you’re considering selling your artwork, Contemporary Six is here to guide you through the process. Please get in touch today and take the first step toward a successful sale.
